Haircare, Skin Care & Cologne

Who?
Reuzel is a a term originating from the Dutch language, meaning lard. Pronounced roo-'zul.
Prior to the late 1700's, barbers were also surgeons. In surgery, they attempted to use pig fat to heal open wounds and quickly learned this caused infection. In effort not to let the pig fat go to waste, they decided to use it for barbering and discovered that it was perfect for greasing the hair back from their customers' face. While this style of slicking the hair back grew in popularity, it didn't smell very gentlemen-like. The French then began adding apples to the mix to make the smell more appealing. The French word for apple is Pomme, and thus pomades were born.

Why we chose them.
Other than really cool branding, most of their products are 100% vegan except for a few that contain beeswax. The product line is affordable and since it's such great quality, a little goes a long way in helping you stay sharp.

Haircare, Body Wash & Shampoo

Who?
Inspired by the timeless style of the 1950s barbershop and its spiritual founder, Willy Uppercut OShea, Uppercut Deluxe is a modern, yet traditional approach to mens grooming. An Australian born brand proudly made with only the finest ingredients, Uppercut Deluxe delivers a core range of high quality grooming products for men without all the fancy embellishments of salon brands.

Why we chose them.
Our journey with Uppercut Deluxe began with their Hair Styling Powder. It was the first product we tested from the samples they sent to Alpha Studios—and it was an instant hit. Something so simple, yet so effective, their styling powder embodies what we value in grooming: products that work without the fuss.

Uppercut Deluxe aligns perfectly with Alpha Studios' mission: delivering timeless style and quality to every customer. Their range, from pomades to beard balms, offers practical solutions for men who value sharp, no-nonsense grooming. Come by Alpha Studios and explore our selection of Uppercut Deluxe products. Whether you're looking to refine your style or maintain your signature look, Uppercut Deluxe has something for you. Stay sharp—because great grooming starts with great products.

Hair Care Products for Women

Who?
Kenra Professional is a trusted salon brand that’s been delivering consistently great results for over 90 years. Known for its high-performance styling and finishing products, Kenra is designed to help stylists and customers create polished, long-lasting looks.

Why we chose them.
Kenra’s clean, professional packaging and reliable results make it a go-to line for women’s hair at Alpha Studios. From volumizing sprays to blow-dry spray, it delivers salon-quality performance, and well - it smells incredible!

Haircare Products for Men & Women

Who?
Moroccanoil is known for its signature argan oil-infused products that nourish and strengthen hair. This luxury line combines effective formulas with a distinctive scent and a cult following.

Why we chose them.
Clients love the shine, softness, and manageability they get from Moroccanoil. It’s a perfect complement to our other product lines, giving Alpha Studios guests access to some of the best treatments in the industry.